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Elyssa Pallai

VP Marketing


Digital marketer and translator, Elyssa spends her time putting NPD and engineering concepts into plain english and working on new and meaningful ways to connect with PLAYBOOK's amazing clients.

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PLAYBOOK's Lean Product Development Links: Building great product development teams

Elyssa Pallai- 05/17/16 06:05 PM

Welcome to PLAYBOOK’s Three Lean Product Development Links. So what makes a great product development team? Here are three Lean links that will make you rethink your approach to "team!"

The Three Habits of Great Creative Teams, by Keith Yamashita 

New product development is fundamentally a creative exercise. It's problem solving. In this video, Keith Yamashita shares his insights about what makes great creative teams. Throughout his career, Yamashita has worked alongside CEOs and their leadership at Apple, IBM, General Electric, Johnson & Johnson, eBay, Nike, and Gap with thousands of teams to achieve greatness.

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StrengthsFinder 2.0 from Gallup by Tom Rath

In order to work well as a team, you need to understand your team members--their strengths, unique style and what makes them tick. In StrengthsFinder 2.0 you'll be given a code to take the StrengthsFinder test created by Gallup to help you find out what you do best!

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Flow: The Psychology of Optimal Experience, by Mihaly Csikszentmihalyi

When we talk about flow in new product development, we are usually talking about flow at the system level. However this book discusses how people experience flow on an individual basis - "those times when people report feelings of deep concentration and deep enjoyment." 

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- The PLAYBOOK Team